Promoting the best of business school activities & education

An introduction from founder Kathryn Jones

This website, dedicated to promoting the best business schools, was conceived in May 2019. A former university director of marketing turned education marketing consultant (The Honest Marketer), I have been privileged since 2016 to assist the University of Exeter Business School in gaining accreditation from the three main business and management education accrediting bodies. These are: AACSB (Association to Advance Collegiate Schools of Business), AMBA (Association of MBAs) and EFMD (the European Federation of Management Development), which manages EQUIS (European Quality Improvement System). 

I have been continually impressed and inspired by Exeter's distinctive approach to its education and research, which has undoubtedly been influenced by these and the many other accreditations and memberships it holds. The School consistently demonstrates significant impact and outputs, an interactive and experiential learning experience, highly-effective teaching from expert faculty and deep local, national and global connections with practice. 

When I started to look at other leading business schools here in the UK, I noticed they shared 10 key attributes of relevance to prospective students which set them apart. I wanted to learn more about their individual stories and share their unique approach and best practice.

And so was born. 

Working with business schools

Kathryn's marketing experience brings out the best of your achievements through targeted messaging and compelling content to better engage your audiences. Having edited and reviewed self-assessment reports (institutional & department applications) for AACSB, AMBA, Athena SWAN, EQUIS & PRME, she can act as a critical friend, providing an impartial fresh pair of eyes to write, edit and proofread your applications. 

Find out more